At punch we orchestrate an ecosystem designed to engage seamlessly across all media and channels. Our approach extends across TVC, print, and e-com visuals ensuring a cohesive brand presence and compelling stories.

In brand strategy, new positioning becomes the key to engage. At Punch, we preserve the unique identities of brands ‘but with a twist’. Our strength lies in our ability to adapt the brands DNA to cutting edge insights that suit them perfectly. Through this seamless fusion of the brand's original essence and a contemporary approach, we craft compelling and captivating brand narratives firmly oriented towards the future.

As a social agency, we specialize in making brands resonate across all social platforms. We do activation, orchestration and always-on and love turning social insights into brand intelligence & elevation. Our motto is trend-tracking, without never overshadowing the brand identity and legacy. Platforms like TikTok allow us to craft ultra-creatives brand narratives for enhanced visibility and engagement.
Now more than ever, social is key to get the new gen language. We commit to creating a distinguished showcase for brands and a playground for their creativity.

In the realm of creators, we forge ideas from the ground up for brand collaboration with creators. Our concepts are tailored to resonate across both Eastern and Western cultures, extending to platforms such as Instagram, TikTok, YouTube, Douyin, Red.

We recognize that establishing a powerful connection with the target audience is a fundamental goal for brands, which can be accomplished through authenticity and creativity. We co-create, avoiding overshadowing the creator's identity and focusing on preserving and enhancing brand consistency, ensuring every collaboration is an authentic blend of creator essence and brand values.

As an agency specializing in luxury and beauty, crafting local strategies and creations for the Eastern market is paramount. By taking into account cultural nuances and innovating through content, brands can make a meaningful connection with the discerning Eastern audience, ensuring that their message not only resonates, but thrives in this dynamic market. In our strategic scope, we do campaign insights for all the festivals such as Chinese New Year, Diwali and Ramadan and seamlessly activate them on various platforms.

Markets: China, India, Middle East (notably)
Platforms: Douyin, WeChat, Weibo, Red (notably).

Content creation doesn't stop at the visual but now extends into audio. In a digital world where platforms like TikTok are audio-first, we design audio strategies tailored to the brands’ DNA. Whether it's sound branding for fast-content or original music for longer formats, we take on the project from the strategy to the composition to the edition, our partnership with Believe allows us to provide brands’ presence on streaming platforms such as Spotify, Apple Music, and Deezer.

Leveraging our in-house 3D and VFX talents, we empower brands to craft extra-ordinary contents, including 'fake-out-of-home' and AI-centric creations. Our commitment extends beyond production, ensuring these contents seamlessly integrate into a cohesive narrative ecosystem, effectively accentuating brand identities. However, our commitment doesn't stop there. Each day, we actively predict AI trends, delivering exceptional and groundbreaking AI content.